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NO BS! Ventures · Cambridge, UK

From any company registry to your advantage.

Data products + market intelligence = your advantage

We take company registry data and give it structure. Then we apply intelligence to it. What you do with the insight is your advantage.

How it fits together

Data, then insight, then your move.

Registry data turns into information once it has structure. Information turns into insight once intelligence is applied. The advantage is what you do with it.

From data to your advantage An arc rises from data on the left to information at the top, then down to insight on the right. The left half is Data Products, the right half is Market Intelligence. A dashed line then runs along the ground from insight to advantage, which is you. advantage YOU data information insight Data Products Market Intelligence US
Start anywhere on the arc

Buy a dataset on its own and do your own thinking. Or bring us the question and we run the investigation, starting from the same data.

Knobsy, the NO BS! character
About us

Builders first.

We are a small team of operators, based in Cambridge and working remotely across the UK, the EU and Serbia.

Most of our time goes into building ventures. The rest goes to consultancy and to the founders we work with.

Meet the team →
Team

The people who build it.

Operators
António Rocha
António Rocha
CEO and Chief Data Officer
Data transformation in large companies. Our first user.
LinkedIn →
Aleksandar Ilić
Aleksandar Ilić
COO and Product
Runs operations and product.
LinkedIn →
Ricardo Jorge
Ricardo Jorge
AI Engineering
Builds our agent system: 156 skills and 20 plugins.
LinkedIn →
Daniel Pinho
Daniel Pinho
Data acquisition
Collects and enriches the data behind our products.
LinkedIn →
Advisors and consultants
Geoff Smith
Advisor and consultant
Former Director of Privacy at Booking. Professor of data ethics.
Ana Costa e Silva
Advisor and consultant
Former AI Chief Data Officer at Mercer.
Manuel Alves
Advisor and consultant
VP of Global Sales. PhD in open innovation and products.
Company timeline

What we have done so far.

  1. The start

    NO BS! Ventures founded

    NOBS Ventures Limited, company number 16767415.

  2. February 2026

    Selected for the FCA Smart Data Accelerator

    The Financial Conduct Authority (FCA), the UK's financial regulator, chose us as one of 17 firms for its TechSprint on finance for small and mid-size businesses. A TechSprint is a short event where firms build answers to a set problem.

  3. May 2026

    NO BS! Data Explorer launched

    Launched in Malta, live, and selling datasets built to order.

  4. June 2026

    First consultancy client

    Data steward training for a large Dutch financial firm with offices in three countries, as part of a larger data transformation programme. We shaped the training around an analysis of the group's skills. We also delivered a transformation plan, a knowledge base, and one of our first nuggeto intelligence runs.

  5. August 2026

    nuggeto beta v1

    Around 50 users and 500 investigations across 13 investigation types.

  6. September 2026

    UK defence trade mission to ADEX 2026, Baku

    249 exhibitors profiled ahead of the mission.

Culture

How we work together.

01
Neurodivergent minds
Many of us are neurodivergent. We use our skills to learn, discover and deploy science-based solutions fast.
02
Time is for the work
We use our information systems as efficiently as we can, and spend our limited time doing the work. When the work is over, the day is done.
03
Measured on outcomes
We judge people by what they deliver, not by hours or presence.
04
AI works with us, humans on top
Tightly controlled and configured AI works alongside us. People stay in charge of it.
05
Checked by a person
We personally check the work we ship, inside the company and to clients.
06
Humans own the product
What we make stays in human ownership.

How we spend our time.

Partners

Who we work alongside.

From any registry
to your advantage.

Ask for the data, or bring us the question.